PRIVACY POLICY
Davek Accessories, Inc. (together with its affiliates, “Davek”) endeavors to protect your personal information. This Privacy Policy informs you about our practices regarding the treatment of information we collect from you online (e.g., through our websites) and offline (e.g., through customer support channels, our retail locations, and in-person promotional activities), the kinds of information we may collect, how that information is used, with whom we share it, and how you can opt-out of a use or correct or change such information.
This Privacy Policy is incorporated into Davek’s Terms of Service by reference, as if set forth fully therein, which must be reviewed and accepted by you.
If you have any questions about our privacy policies, please contact us at privacy@Davekny.com. By providing your personal information to Davek, you signify your acceptance of the Terms of Use and agree that Davek may collect, use, and disclose your personal information as described herein.
- Scope
This Privacy Policy applies to personal information that is processed by Davek in the course of our business, including via Davek’s web properties and through any mobile apps, forums, social media accounts, blogs, retail stores, and other online or offline offerings (together with any and all future online and offline offerings, the “Services”).
- Information We Collect
a. Personally Identifiable Information. The types of personally identifiable information we collect (directly from you or from third party sources) and our privacy practices depend on the nature of the relationship you have with Davek and the requirements of applicable law. Below is more information on the ways we collect personal information and how we use it.
b. Types of personal information. Davek collects personal information from its current, prospective, and former customers, visitors, and guests (collectively “Individuals”) through the following channels:
- How We Use Your Information
By providing personally identifiable information to us, we are able to perform a number of business functions, such as:
- Provide Products, Services, or Information Requested.
 Davek may use information about you to fulfill requests for
 products, Services or information, including to:
- Respond to questions, comments, and other requests; b. Provide access to certain features of the Services; c. Personalize product recommendations; d. Communicate with you about logistical matters, including product deliveries and shipping; e. Conduct internal research and development; f. Review and respond to requests for customer support; g. Allow you to register for online profiles or in-person/in-store events.
- Administrative Purposes. Davek may use personal
 information for administrative purposes, including to:
- Measure interest in our products and Services; b. Develop new products and Services; c. Ensure quality control; d. Send emails or text messages to the email address or telephone number you provide to us to verify your account and for informational and operational purposes, such as account management, customer service, delivery updates, or system maintenance; e. Process payment(s) for products or services purchased; f. Process applications and transactions; g. Prevent potentially prohibited or illegal activities; h. Maintain and administer our Services; and i. Enforce our Terms of Service
- Marketing. Davek may use personal information to provide
 you with marketing materials that may be of interest,
 including:
- To notify you about offers, products and Services that may be of interest or about which you have previously expressed an interest (e.g., back-in-stock notifications); b. For other purposes disclosed at the time that you provide personal information; or c. Otherwise with your consent. You may contact us at any time to opt-out of the use of your personal informationfor marketing purposes, as further described in Section 6
- Research and Development. Davek may use personal
 information alone or in the aggregate with information obtained
 from other sources, in order to help us improve our existing
 products and Services or develop new products and Services.
 From time to time, Davek may perform research (online and
 offline) via surveys. We may engage third party service
 providers to conduct such surveys on our behalf. All survey
 responses are voluntary, and the information collected will be
 used for research and reporting purposes to help us better
 serve Individuals by learning more about their needs and the
 quality of the products and services we provide. The survey
 responses may be utilized to determine the effectiveness of our
 Services, various types of communications, advertising
 campaigns and/or promotional activities. If you participate in
 a survey, the information given will be used along with that of
 other study participants.
- Direct Mail, Email and Outbound Telemarketing. Individuals
 who provide us with personal information, or whose personal
 information we obtain from third parties, may, as permitted by
 law, receive periodic emails, newsletters, mailings, text
 messages or phone calls from us with information on our or our
 business partners’ products and services or upcoming special
 offers/events that we believe may be of interest. We offer the
 option to decline these communications at no cost by following
 the instructions in Section 6.
- Anonymous and Aggregated Information. Davek may use
 personal information and other information about you to create
 anonymized and aggregated information, such as de-identified
 demographic or psychographic information, information about the
 computer or device from which you access the Services or other
 analyses we create. Anonymized and aggregated information is
 used for a variety of functions, including the measurement of
 visitors’ interest in and use of various portions or features
 of the Services. Anonymized or aggregated information is not
 personal information, and we may use such information in a
 number of ways, including research, internal analysis,
 analytics and any other legally permissible purposes. We may
 also share this information with third parties for our or their
 purposes in an anonymized or aggregated form that is designed
 to prevent anyone from identifying you.
- Shared Content. From time to time, we may offer referral
 services of features that allow you to forward or share certain
 content with a friend or colleague, such as an email inviting
 your friend to use our Services or purchase product from us.
- Other. Davek may use personal information for which we
 have a legitimate interest, such as fraud protection or
 compliance with legal obligations, or any other purpose
 disclosed to you at the time you provide personal information
 or with your consent.
4. Cookies, Pixels, and Similar Technologies
We (along with third parties that provide content, advertising or other functionality on our Services), may use cookies, pixel tags, local storage and other technologies (“Technologies”) to automatically collect information through the Services. Technologies that are essentially small data files placed on your computer, tablet, mobile phone or other devices that allow us to record certain pieces of information whenever you visit or interact with our website, services, applications, messaging and tools, and to recognize you across devices.
Our uses of such Technologies fall into the following general categories:
- Operational. We may use Technologies that are necessary to
 the operation of our Services. This includes Technologies that
 allow you access to our websites, Services, applications, and
 tools; that are required to identify irregular site behavior,
 prevent fraudulent activity and improve security; or that allow
 you to make use of functions such as shopping carts, saved
 search or similar functions.
- Performance-Related. We may use Technologies to assess the
 performance of our Services, including as part of our analytic
 practices to help us understand how our visitors use our
 Services, determine if you have interacted with our messaging,
 determine whether you have viewed an item or link, or to
 improve our website content, applications, services or tools.
- Functionality-Related. We may use Technologies that allow us
 to offer you enhanced functionality when accessing or using our
 Services. This may include identifying you when you sign into
 the Service or keeping track of your specified preferences,
 interests or past items viewed so that we may enhance the
 presentation of content.
- Advertising-Related. We may use first-party or third party cookies and web beacons to deliver content, including ads relevant to your interests, on our Services or on third party sites. This includes using technologies to understand the usefulness to you of the advertisements and content that has been delivered to you, such as whether you have clicked on an advertisement. We may also use third parties to serve targeted advertisements to people similar to our customer base (e.g., by uploading a hashed customer list to Facebook Custom Audiences) or incorporating a pixel from the third-party on our Site. Even if you have disabled certain cookies, advertisements may still be displayed to you through these third-party channels.
If you would like to opt-out of the Technologies we employ, you may do so by blocking, deleting or disabling them as your browser or device permits. See Section 6 for additional opt-out options. Please note that blocking, deleting, or disabling these Technologies will affect the functionality of our Services and may prevent you from being able to access certain features.
- How We Share Your Information
We share information collected through the Services with the following categories of parties:
- Vendors and Service Providers. We may share any information
 we receive with vendors and service providers. The types of
 service providers to whom we entrust personal information
 include service providers for: (i) order fulfillment and
 warehousing; (ii) web hosting, analytics and related services;
 (iii) payment processing, fraud protection, and credit risk
 reduction; (iv) customer service activities such as inquiries
 and shipping; and (v) in connection with the provision of the
 Services. Davek’ policy is to execute appropriate contracts
 with service providers that prohibit them from using or sharing
 personal information except as necessary to perform the
 contracted services on our behalf or to comply with applicable
 legal requirements, and this Privacy Policy.
- Business Partners. Davek may share personal information
 with its business partners and affiliates for our and our
 affiliates’ internal business purposes or to provide you with a
 product or service that you have requested. Davek may also
 provide personal information to business partners with whom we
 may jointly offer products or services, or whose products or
 services we believe may be of interest to you. In such cases,
 our business partner’s name will appear, along with Davek.
- Marketing. Davek may allow third party advertising
 partners to set tracking tools (e.g., cookies) to collect
 information regarding your activities on our Services (e.g.,
 your IP address, page(s) visited, time of day). We may also
 share such de-identified information as well as selected
 personal information (such as demographic information and past
 purchase history) we have collected with third party
 advertising partners. Advertising partners may use this
 information (and similar information collected from other
 companies) for purposes of delivering targeted advertisements
 to you when you visit non-Davek related websites within
 their networks. This practice is commonly referred to as
 “interest-based advertising” or “online behavioral
 advertising”. We may allow access to other data collected by
 the Service to facilitate transmittal of information that may
 be useful, relevant, valuable or otherwise of interest to you.
- Professional Advisors: We share personal data with our
 legal, financial, insurance and other advisors in connection
 with corporate transactions or in connection with the
 management of all or part of our business or operations.
- Legal Disclosure / Law Enforcement. We may access, preserve
 and disclose your personal information, other account
 information and content if we believe doing so is required or
 appropriate: (i) to comply with law enforcement or national
 security requests and legal process, such as, a court order or
 subpoena; (ii) to respond to your requests; (iii) to protect
 yours, ours or others’ rights, property or safety; (iv) to
 enforce Davek policies or contracts; (v) to collect amounts
 owed to Davek; (vi) to comply with records retention
 policies; (vii) when we believe access, preservation, or
 disclosure is necessary or appropriate to prevent physical harm
 or financial loss or in connection with an investigation or
 prosecution of suspected or actual illegal activity; or (viii)
 if we, in good faith, believe that access, preservation, or
 disclosure is otherwise necessary or advisable. In addition,
 from time to time, server logs may be reviewed for security
 purposes – e.g., to detect unauthorized activity on the
 Services. In such cases, server log data containing IP
 addresses may be shared with law enforcement bodies in order to
 allow them to identify users in connection with their
 investigation of unauthorized activities.
- Merger, Sale, or Other Asset Transfers. If we are involved
 in a merger, acquisition, financing, reorganization,
 bankruptcy, receivership, sale of company assets or transition
 of service to another provider, then your information may be
 sold or transferred as part of such a transaction as permitted
 by law and/or contract. In such event, Davek will endeavor
 to direct the transferee to use personal information in a
 manner that is consistent with the Privacy Policy in effect at
 the time such personal information was collected.
6. Managing Your personal information / Opt-out
We want to communicate with you only if you want to hear from us. You have the right to object to and opt-out of certain uses and disclosures of your personal information. Where you have consented to Davek’ processing of your personal information, you may withdraw that consent at any time and opt-out to further processing by contacting privacy@Davekny.com. Please note that even if you opt-out, we may still collect and use non-personal information regarding your activities on our Service and/or information from the advertisements on third party websites for non-interest based advertising purposes, such as, to determine the effectiveness of the advertisements.
- Email. You can unsubscribe from email, text and phone
 communications at any time. If you would like to opt-out of
 receiving marketing via email, click the unsubscribe link on
 the footer of marketing emails. We will process your request
 within a reasonable time after receipt, in accordance with
 applicable laws. Davek will continue to send you non
 promotional, service emails concerning your account, such as
 emails relating to available upgrades, billing and payment
 information, outstanding balance on your account, and other
 emails relating to your account and/or your use of the Site.
- Direct Mail. If you would like to opt-out of receiving
 communication via postal mail, contact privacy@Davekny.com. To learn more about
 your rights as a consumer and to receive less national
 advertising mail, please visit the Direct Marketing Association
 at http://www.dmachoice.org.
- Account. You may review, update, or modify your account
 information at any time by logging into your Davek account.
 You may also deactivate or delete your Davek account by
 emailing privacy@Davekny.com.
- “Do Not Track.” Do Not Track (“DNT”) is a privacy preference
 that users can set in certain web browsers. DNT is a way for
 users to inform websites and services that they do not want
 certain information about their webpage visits collected over
 time and across websites or online services. We do not override
 these settings or options. However, in order to access certain
 content, features, services, products, or benefits of the
 Services, you may be required to provide us with certain
 information, including some types of personally identifying
 information. If you do not wish to provide such information
 through the Service or if you opt to utilize the aforementioned
 privacy features of your computer system or web browser, you
 may be unable to obtain certain content, features, services,
 products, or benefits of the Site.
- Cookies and Similar Technologies. You may stop or restrict
 the placement of cookies on your computer or remove them from
 your browser by adjusting your web browser preferences. Please
 note that cookie-based opt-outs may not be effective on mobile
 interfaces. However, on many mobile devices, application users
 may opt-out of certain mobile advertisements via their device
 settings. The online advertising industry also provides
 websites from which you may opt-out of receiving targeted ads
 from our data partners and our other advertising partners that
 participate in self-regulatory programs. You can access these,
 and also learn more about targeted advertising and consumer
 choice and privacy, at
 www.networkadvertising.org/managing/opt_out.asp,
 www.youronlinechoices.eu/or www.youradchoices.ca/, and
 www.aboutads.info/choices/. You can also choose not to be
 included in Google Analytics
 https://tools.google.com/dlpage/gaoptout. Please note that
 cookie-based opt-outs must be performed on each device and
 browser that you wish to have opted-out. For example, if you
 have opted-out on your computer browser, that opt-out will not
 be effective on your mobile device. You must separately opt-out
 on each device. Advertisements on third party websites that
 contain the AdChoices link, and that link to this Privacy
 Policy, may have been directed to you based on anonymous non
 personal information collected by advertising partners over
 time and across websites. These advertisements provide a
 mechanism to opt-out of the advertising partners’ use of this
 information for interest-based advertising purposes.
- Rights of Access, Rectification, Erasure, and Restriction. Where permitted by applicable law, you may inquire as to whether Davek is processing personal information about you, request access to personal information, and ask that we correct, amend or delete your personal information where it is inaccurate or has been processed in violation of your rights under data privacy laws that apply in the country where you live. Where otherwise permitted by applicable law, you may send an email to privacy@Davekny.comor use any of the methods set out in this Privacy Policy to request access to, receive, seek rectification, or request erasure of personal information held about you by Davek. Please include your full name, email address associated with your account and a detailed description of your data request. Such requests will be processed in accordance with local laws. Although Davek will use good faith efforts to provide Individuals with access to their personal information, there may be circumstances in which Davek is unable to provide access, including but not limited to where the information contains legal privilege, would compromise others’ privacy or other legitimate rights, where the burden or expense of providing access would be disproportionate to the risks to the Individual’s privacy, in the case in question or where it is commercially proprietary. If we determine that access should be restricted in any particular instance, we will provide you with an explanation of why that determination has been made and a contact point for any further inquiries. To protect your privacy, Davek will take commercially reasonable steps to verify your identity before granting access to or making any changes to your personal information.
7. Security & Retention
The security of your personally identifiable information is important to us and Davek is committed to handling such information carefully. We maintain physical, electronic and procedural safeguards to guard your personally identifiable information. We use secure socket layer technology to protect the security of your payment information and we encrypt your personally identifiable information when it is sent over the Internet. No method of transmission over the Internet, or method of electronic storage, is 100% secure, however. Therefore, while we strive to use commercially acceptable means to protect your personally identifiable information, we cannot guarantee its absolute security. By using the Services or providing personal information to us, you agree that we may communicate with you electronically regarding security, privacy and administrative issues relating to your use of the Services. If we learn of a security breach, we may attempt to notify you electronically by posting a notice on the Services or sending an email to you. You may have a legal right to receive this notice in writing.
We retain personal information we receive as described in this Privacy Policy for as long as you use our Services or as necessary to fulfill the purpose(s) for which it was collected, provide our Services, resolve disputes, establish legal defenses, conduct audits, pursue legitimate business purposes, enforce our agreements and comply with applicable laws. When we are no longer required to retain your personal information as described above, we will destroy, erase, or de-identify it in accordance with our data retention policies and applicable law. Legal requirements, however, may require us to retain some or all of the personal information we hold for a period of time that is longer than that for which we might otherwise hold it.
- Children’s Privacy
Our Services are not directed to children under the age of 13. In addition, you are not permitted to use our Services if you do not meet the minimum age requirement applicable to our Services in your jurisdiction. We do not knowingly collect personal information from children under the age of 13. If you learn that your child has provided us with personal information without your consent, you may alert us at privacy@Davekny.com. If we learn that we have collected personal information of a child under the age of 13 (or under the age of 16 in certain jurisdictions, such as EU member countries) we will take steps to delete such information from our files as soon as possible and terminate the child’s account unless we receive verifiable parental consent.
- Additional Topics
We reserve the right to change, modify, add, or remove portions of this Privacy Policy at any time. You should check this page periodically for changes. Your continued use of this Site following the posting of changes to this Privacy Policy will be considered your consent to those changes. In the event that we believe that the security of your personal information in our possession or control may have been compromised, we may seek to notify you of that development.
Questions or Concerns
If you have any feedback, questions, or concerns regarding privacy, please send us a detailed message to privacy@Davekny.com; we will make every effort to resolve your concerns.
 
          
          
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